We explore the ‘on’ and ‘off’ moments of training, from feeling out of rhythm after a summer break to finding your groove again. The campaign celebrates the duality of everyday training: the moments when you’re fully in it, and the moments when you’re simply finding your way back.
Date
September 2023
Client
Intersport
Agency
Atttd
Director: Jendrik Schröder
DOP: Cedric Schanze
Creative Director: Ben Schosmann
Sr Creatives: Sarah Hegyesy, James Cazalet-Brooks
Photography: Lucho Vidales
Production: offshoot*berlin