Alice in Wonderland
Goofy Soccermania
Marvel’s Avengers
adidas and Disney come together in a creative territory built around the shared dreams and ambitions of parents and their children, where imagination, encouragement, and possibility can meet. Through a joyful and genuine narrative and visual world, the campaign empowers both generations to dream bigger and ultimately, believe in the dream.
Date
2026
Client
adidas | DIsney
Agency
Atttd
Creative Director: Ben Schosmann
Lead Creative: Sarah Hegyesy
Art Directors: Keano Anton, Daniela Treija, Marinus Schepen
Photography: Theo McInnes
Agency Producer: Christine Pagliarini
Production: 24 Productions